Time: 2025-11-10
The Ultimate Scream promotion has concluded, but its 99-rated cards are making a final appearance before their stats fluctuate. As one event ends, another begins: the UEFA Primetime promo is now live, flooding the market with 45 new special cards and creating a prime opportunity for savvy investors.
What Is UEFA Primetime?
UEFA Primetime is essentially a refreshed version of the popular "Road to the Knockouts" concept. This promo introduces Live Items—special player cards that receive permanent upgrades based on real-world performances in European competitions like the Champions League. The twist this year is the inclusion of both standard players and Hero cards.
How UEFA Primetime Upgrades Work
These are dynamic cards whose stats can improve based on two key factors: team success and individual player milestones.
For Standard Players:
OVR +1: If the player's club earns 7+ points in their next 4 European matches.
Role & Playstyle Boost (Attackers/Midfielders): Score or assist in each of the next 4 matches.
Role & Playstyle Boost (Defenders): Keep a clean sheet with no yellow/red cards over the next 4 matches.
Major Playstyle Boost: Club finishes top of the group and the player scores in each of the next 4 matches.
For Hero Cards:
OVR +1: If their affiliated club wins 2 of its next 4 matches.
Role & Playstyle Boost: If their club scores 4+ total goals across the next 4 matches.
Free Player Objectives & Market Impact
Two free Objective cards are up for grabs: RW Miguel Rodríguez and ST Hamza Igamane. Both are Live Items and solid additions for those building their squads without spending coins. However, the influx of over 60 new special cards (from Primetime and Team of the Week) has triggered a significant market crash, devaluing standard meta Gold cards.
Smart Investment Strategies for the Crash
The market downturn is a golden opportunity. Here’s how to invest wisely:
Meta Gold Cards: Wait. Prices are expected to hit their lowest point on Monday or Tuesday. This is the best time to buy players for your team.
Ultimate Scream Cards: Buy on Tuesday. As these cards are about to be downgraded, panic selling will ensue. Scoop them up at their lowest price before the stat adjustment if you believe in their long-term value.
UEFA Primetime Cards: Hold Off. Most upgrades won't happen until late January 2026. Their value will drop in the short term, so wait for a better buying window.
Evolution Candidates (The Best Bet): This is a low-risk, high-reward long-term strategy. Invest in undervalued Gold cards (around 82-83 OVR) that have high potential to be featured in future Evolution quests.
Top Picks: Claudio Echeverri (74 OVR CAM), Loïs Openda (83 OVR ST), Eduardo Camavinga (83 OVR CM), and Felix Nmecha (82 OVR CDM). Nmecha is particularly interesting as his supply is dwindling.
Build Your Ultimate Team with MMOMAX
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By focusing on Evolutions and strategic buying during the market lows, you can build a powerful squad ready to compete at the highest level. Keep a close eye on the upcoming matches in Europe, as they will dictate the future value of your UEFA Primetime investments.